Level One: business automation for owner-led UK businesses, based in Edinburgh
The Promise
Services
We build the systems that handle the busywork, so you can focus on the work that grows your business. One partner, every piece in place.
Speed to Lead Conversion Systems
Every enquiry answered in under a minute, by phone, text or email, day or night, with the good ones booked straight into your diary.
Read moreAI Staff Creation
A trained team member for one job, working in your website chat, inbox, WhatsApp or team chat, and handing over to a person when it should.
Read moreAutonomous Internal Infrastructure
The paperwork, data entry and chasing that eat your team's week, done automatically and checked only when something needs a decision.
Read moreAI Marketing and Brand Optimisation
A website and campaigns built to be found, on Google and in the assistants people now ask, and built to turn visitors into enquiries.
Read moreThe process
- Step 01: Funnel map audit. A 90-minute working session on how enquiries, orders and paperwork move through your business today. You get a written plan with costs.
- Step 02: Proposal. Scope, deliverables, timeline and price agreed in writing before anything is built, so you know exactly what you're getting.
- Step 03: Project. Built in stages and tested against your own past enquiries and documents. The first piece goes live within weeks, with a plain-English runbook at handover.
- Step 04: Ongoing management. A monthly plan for monitoring, fixes and updates as your business changes, with a report you can check and one improvement each month.
About us
Level One builds the systems that answer every enquiry, run the routine back office and bring in new business for owner-led UK businesses. It's based in Edinburgh and run by Dean Finlayson, who builds and looks after every system himself.
Each project starts with how your business runs today. You get a fixed quote in writing, the first piece goes live within weeks, and you own everything that's built.
Simple, fixed‑price
One‑time payment
A fixed build fee, agreed in writing before work starts, then a monthly plan that keeps the system running, monitored and improving. You own what's built.
Growth mapping call
Start with a 20-minute call, then a 90-minute Systems Review of how enquiries, orders and paperwork move through your business. You get a written plan with costs.
Fixed‑price projects
Scope, timeline and price agreed in writing before anything is built. The first piece goes live within weeks, tested against your own data.
Ongoing management
A monthly plan keeps it running: monitoring, fixes, a report in numbers you can check, and one improvement each month. Running costs are billed at cost, with a cap.
Frequently asked
Take your business to the next level
Book a 20-minute call. We'll look at where enquiries and paperwork get stuck, and which fix would pay back first.